A Global Leader in Responsible Gaming
Our commitment to build responsible gaming best practices into everything we do helped us achieve the highest level of responsible gaming certification recognized internationally — making us one of the most sustainable and responsible lotteries in the world.
Being one of the most responsible lotteries in the world didn’t happen overnight. We have been working to continuously improve and strengthen our responsible gaming and social responsibility programs since selling the first ticket in 2006. We’ve done this by adhering to important principles, learning from other organizations, training employees, educating players, marketing responsibly, conducting research and collaborating with stakeholders.
The World Lottery Association’s Responsible Gaming Framework is the highest level of responsible gaming certification recognized internationally, outlining lotteries’ level of commitment to corporate social responsibility and responsible gaming. The Framework consists of four levels of achievement. The more advanced the responsible gaming program, the higher the level of achievement.
While this designation is a lottery achievement, it’s a win for our state and our players.
What does this mean for North Carolina?
We are fully committed to operating responsibly, promoting responsible play, and being a strong corporate citizen of our state all while responsibly growing sales and increasing return to education.
What does this mean for players?
Players can feel confident that if they choose to play our games, they will have the resources and tools they need to make informed decisions and be in control of how much and when they play.